Adv. Eran Presenti - M. Firon & Co. Advocates

Eran Presenti

Partner

‘Eran Presenti and his colleagues at M. Firon & Co. have offered us assistance with trade mark matters in Israel. He and his team are experts in their field and offer pragmatic and commercial advice. They have assisted us achieve excellent outcomes for our clients in challenging circumstances and offer excellent value.’

The Legal 500

Eran Presenti is a partner in the firm and heads the firm’s intellectual property practice.

Mr. Presenti has more than two decades of experience at the forefront of the field of intellectual property in Israel and around the world. Throughout the years, Mr. Presenti has represented many of the leading companies in Israel in complex legal issues and has managed a broad portfolio of intellectual property assets in Israel and overseas. Mr. Presenti is renowned as one of the top experts in his field in Israel, a reputation that he acquired in his role as head of the firm’s intellectual property practice as well as his previous position heading a leading boutique intellectual property law firm.

Mr. Presenti specializes in all facets of modern intellectual property law, including copyrights, patents, trademarks, and designs as well as related fields such as computer law and defamation law. Mr. Presenti is particularly expert at managing intellectual property rights disputes and over the years, has prevailed in court in precedent-setting cases in the field.

Mr. Presenti also has extensive experience in commercializing intellectual property, including selling and acquiring rights, distribution licenses, and more. Mr. Presenti also provides his clients with forward facing advice on intellectual property matters with the goal of preventing intellectual property rights violations in order to avoid exposure to lawsuits.

A significant part of Mr. Presenti’s practice is dedicated to the international stage. Mr. Presenti represents well-known foreign companies in their Israeli operations as well as Israeli parent companies seeking to commercialize their own intellectual property assets around the world. Furthermore, Mr. Presenti is the firm’s representative to the International Trademark Association (INTA), an association that brings together trademark stakeholders and represents their interests and is a member in the International Literary and Artistic Association (ALAI), an international association to protect literary and artistic works.

Mr. Presenti drafted the chapter on Israel in the international intellectual property guide:

“World Intellectual Property Rights and Remedies,” published by Thomson Reuters.

Mr. Presenti’s clientele includes multinational corporations, publicly traded as well as privately held companies, as well as creators, inventors, startup companies, and well-known artists. He also represents organizations that manage and protect copyrights both in music as well as cinema and television.

The Marker magazine has named Mr. Presenti one of the most prominent attorneys in the field of intellectual property law.

Since 2015, Mr. Presenti has served as cochair of the Israel Bar Association’s Intellectual Property Committee. In this role, Mr. Presenti has represented the Israel Bar Association’s positions to the Knesset’s Finance Committee in intellectual property rights legislation hearings, including on the enactment of the Designs Law, 5777-2017.

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08.05.2022

The Legal 500 ranks 20 of our practice areas and 44 of our lawyers

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18.03.2022

M. Firon & Co. is proud to be ranked in Chambers Global 2022

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16.03.2022

Adv. Eran Presenti was ranked in Chambers Global 2022: IP and IP Prosecution

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01.09.2021

Our data protection and privacy department was recommended by 2021 BdiCode

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01.09.2021

Our commercial law department was awarded, again, top tier ranking by BdiCode for 2021

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20.04.2021

The prestigious guide The Legal 500 has recommended our intellectual property department in IP filling/prosecution

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20.04.2021

The prestigious guide The Legal 500 has, again, in its 2021 edition, recommended our intellectual property department

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20.04.2021

The prestigious guide The Legal 500 has, again, in its 2021 edition, highly recommended our litigation department

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20.04.2021

Adv.Eran Presenti was recognized by The 2021 Legal 500 prestigious guide

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20.04.2021

Our litigation department was awarded, again, top tier ranking by Dun’s 100 for 2021

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20.04.2021

Our intellectual property department was recommended, again, by 2021 Dun’s 100

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06.04.2021

WE ARE PROUD TO HAVE BEEN RECOGNIZED, AGAIN, AS ONE OF ISRAEL’S LEADING LAW FIRMS

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15.03.2021

The prestigious guide Chambers and Partners has, again, in its 2021 edition, recommended our Class actions department

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01.09.2020

Our intellectual property department was recommended, again, by 2020 BdiCode

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01.09.2020

Our commercial law department was awarded, again, top tier ranking by BdiCode for 2020

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01.09.2020

Our litigation department was awarded, again, top tier ranking by BdiCode for 2020

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20.04.2020

THE PRESTIGIOUS GUIDE THE LEGAL 500 HAS, AGAIN, IN ITS 2020 EDITION, RECOMMENDED OUR INTELLECTUAL PROPERTY DEPARTMENT

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20.04.2020

The prestigious guide The Legal 500 has, again, in its 2020 edition, highly recommended our litigation department

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20.04.2020

Our litigation department was awarded, again, top tier ranking by Dun’s 100 for 2020

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20.04.2020

ADV.ERAN PRESENTI WAS RECOGNIZED BY THE LEGAL 500 PRESTIGIOUS GUIDE – 2020

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20.04.2020

Our intellectual property department was recommended, again, by 2020 Dun’s 100

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15.03.2020

The prestigious guide Chambers and Partners has, again, in its 2020 edition, recommended our Intellectual property department

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15.03.2020

THE PRESTIGIOUS GUIDE CHAMBERS AND PARTNERS HAS, AGAIN, IN ITS 2020 EDITION, RECOMMENDED OUR LITIGATION DEPARTMENT

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02.03.2019

THE PRESTIGIOUS CHAMBERS AND PARTNERS RANKED OUR FIRM IN 9 DIFFERENT PRACTICE AREAS

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05.02.2022

The fight against Israeli pirate sites moves up a gear: Lawsuits are filed in the USA

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06.10.2021

IS IT POSSIBLE TO PREVENT COPYRIGHT INFRINGEMENT ON THE INTERNET

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09.07.2021

THE COURT ENJOINS INFRINGING LIVE COVERAGE OF HIGH PROFILE SPORTING EVENTS

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26.04.2021

WORLD INTELLECTUAL PROPERTY DAY – ADV. ERAN PRESENTI

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10.02.2021

ZIRA VS. TELEGRAM

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26.01.2021

M. Firon & Co. is a member of the international organizations – ISMA, ALAI and INTA

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05.08.2020

Telegram has started to block Israeli groups infringing copyright

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13.05.2020

The registrar of trademarks has revoked proprietary rights over the Rubik’s Cube

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25.03.2020

Starkist Fodor, which owns the sole concessions for Tuna Starkist, has filed a suit against Williger Industries

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    LL.B. with distinction, University of East London, UK, 1997

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    LL.M. specializing in Commercial Law, Tel Aviv University, 2006

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    ISRAEL BAR ASSOCIATION, 2002

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    ENGLAND & WALES LAW SOCIETY, 1998

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