Artificial Intelligence (AI)

Firon Law Firm is among the first law firms in Israel to identify and comprehend the far-reaching implications of the artificial intelligence revolution and the dramatic impact it is expected to have across all areas of the law. Consequently, the firm embarked upon this new mission, by formulating a holistic, multidisciplinary, and innovative approach to the legal challenges posed by this emerging technology. This approach is applied with regard to AI-based ventures, to clients from other sectors regarding the inevitable legal implications of AI on their operations, and to the study and research of the developing regulatory landscape in Israel and around the world – all while leveraging the combined expertise of partners from various departments within the firm, securing the benefit of different and diverse perspectives.

This innovative team provides comprehensive legal support to a wide range of entities, including private and public companies, startups, research institutions, and financial and technological corporations – whether they are developers of AI technology, implement it, or planning to do so. Our services encompass aspects of local and international regulation, privacy and data protection, intellectual property, labor law, contract law, a broad spectrum of liability aspects, related business ethics, and risk analysis. Where appropriate, our team collaborats with foreign law firms as well as with experts of other disciplines. Accordingly, the firm specializes in drafting AI compliance policies, in developing tailored commercial agreements for AI-based platforms, and in advising on projects involving Machine Learning, Natural Language Processing (NLP), Generative AI, and more.

As noted, and given the legal complexity and inherently cross-disciplinary nature of the artificial intelligence field, the firm ensures that any services rendered in this area are devised through seamless collaboration among experts from various departments within the firm, – including High-Tech, Intellectual Property, Labor Law, Mergers and Acquisitions, Commercial Law, Litigation, Privacy and Cybersecurity, Telecommunication, Real Estate, and Regulation. This collaborative approach is designed to put together a comprehensive, precise, and efficient legal framework adaptable to the specific needs of each client. In addition, the firm is actively involved in legislation processes, regulatory developments, and policy initiatives in the field. The firm’s partners take active part in various panels on the subject, including the  Subcommittee on Artificial Intelligence and Advanced Technologies of the Israeli Parliament.